“Who yer callin' a sparrow, you schmuck?!”
The bird on the back.
November 26 2004
Friday
Clue butchers
Adriana Cronin-Lukas • Blogs & Blogging • Marketing & PR 
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This is just a marvellous fisking job by Flakster who finds the following statement objectionable and comes up with a memorable term clue-butchers:

Companies Need to Raise Employee Awareness Regarding Blogging and Associated Threats … Blogging is rapidly emerging as a threat to Internet users.

It comes froma report by Dublin-based Research and Markets (in fact reselling it from the original author, Janus Risk Management, Inc, that contains many a passage that raised his blood pressure.

I’ve been shaking my head ever since I read this ham-fisted, inflammatory piece of fear-mongering, but I still can’t quell the shrill noise in my ears. It’s the chilling bleat of innocent young clues being slaughtered in a mahogany-panelled boardroom somewhere to the south…

A careful and throughout analysis of the report’s conclusions then follows:

The three levels of threat cover:

Enterprise confidentiality – check. Bloggers might tell the truth about stuff you’d rather keep secret. Be afraid.

Integrity – um, check. I guess. If it’s the integrity of your carefully-polished message you’re worried about. Be very afraid.

Availability – pardon?

Availability – ah. That’s what I thought you said. Er… WTF?

Read the whole thing and enjoy.

I also like the conclusion Suw Charman arrived at that could be applied to oh so many research reports…

Blogs are not a threat to business. Stupidity is a threat to business. Ergo, this report is a threat to business.

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