He said, she said...
The reason you’ve heard of podcasting is because no one first “demo’d” it at a conference and no corporate marketers were involved: No offense to VCs and the people who try to get their ideas in front of them. And no offense to big corporate marketers who are somewhere creating the next great gizmo. And no offense to the bloggers and journalists who serve as the acolytes of VC-funded start-ups and consumer electronic marketers…
But, when something is going to be big. Really big. You rarely see it demo’d.
- Rex Hammock
When computers (people) are networked, their power multiplies geometrically. Not only can people share all that information inside their machines, but they can reach out and instantly tap the power of other machines (people), essentially making the entire network their computer.
- Scott McNealy, 1996
I couldn’t tell you if this page has the proper meta-data-- or any. My search engine optimization method is: get a lot of links by writing something original and useful that people will elect to recommend at their own sites. It works. And links to PressThink don’t expire.
It’s about a year ago that I started the Butler Sheetmetal Ltd site and also the first time I’d ever touched one. I’d never touched a blog and I thought SEO and SERPS were something you had to attend when they stopped your welfare benefits...[I]f I could go back a year knowing what I know now, the only thing I’d have done differently would be to have a blog from the off. It’s now the most crucial aspect of our web presence by a country mile.
It’s just a shame that it took so long to work it out.
-Paul Woodhouse, Butler Sheetmetal Ltd
Jeff Jarvis has some wisdom to share with his fellow Big Media players about what the resignation of CNN chief Eason Jordan - and all of the other big stories pursued relentlessly by bloggers and all but ignored by mainstream media until someone resigns or is fired - means to them:
First, journalist-priests are no longer the gatekeepers in either direction—to authority and truth for the public, or from newsmakers to the people. Now the public can demand answers from the powerful and the powerful can avoid the press and talk to the public in new ways.
Second, news just speeded up and old media isn’t ready for this. We used to control the speed of news because we were the gatekeepers. No more. That is a big disconnect between big and citizens’ media: We want answers and we don’t want the press or the powerful to take their sweet time to give them to us.
Third, off-the-record is dead. Now that everyone has access to a press—the internet—anyone you talk to could be a Wolf Blitzer in sheep’s clothing.
Welcome to the age of transparency.
How long it will take old media - and business - to get up to speed with this new age is anybody’s guess. I suspect the ones who lag will find themselves left behind. Forgive me if I don’t shed too many tears for their demise, though.
I get more out of my blog than it gets out of me. And you know what, I started out as an advice columnist by giving free advice on a NYC street corner. Sometimes, chasing a dollar at every moment isn’t the best way to get to piles of them.
-Advice Goddess Amy Alkon (in the comments at fellow journalist Cathy Seipp’s blog), whose column is syndicated in more than 100 newspaper, and who is also an ardent blogger (Amy goes on to say: In fact, after putting all this down in a paragraph—it occurs to me that I should probably have to pay a fee to blog—but I’m glad that it hasn’t come to that.)
Unlike earlier promises of self-publishing revolutions, the blog movement seems to be the real thing. A big reason for that is a tiny innovation called the permalink: a unique web address for each posting on every blog. Instead of linking to web pages, which can change, bloggers link to one another’s posts, which typically remain accessible indefinitely. This style of linking also gives blogs a viral quality, so a pertinent post can gain broad attention amazingly fast—and reputations can get taken down just as quickly.
- Fortune article Why there’s no escaping the blog.
Without permanence you slip off the search engines. Without permanence, bold ideas like ‘news as conversation’ fall away, because you’re shutting down the conversation before it has barely started. Without permanence, you might be on the web, but you’re certainly not part of it.
- Simon Waldman in guest article for PressThink
[In 2005], more agencies will tell clients they know all about blogs, when they don’t. Forget about corporations seeing the weblog light, uninformed agencies will see the weblog dollar and their clients will pay twice - first, for the “advice” that they will receive and then for the damage it will do to their brand.
As a result, there will be more examples of bad corporate blogging in 2005 than you would care to shake a stick at (but at least that will provide something for the rest of us to write about).
First, big media denied that blogs existed or mattered. Then we saw anger...We are starting to see bargaining as blogs are incorporated in, gingerly, by some big media. I’ve seen depression; some people I know in this business say it will never be the same (and I try to supress my grins). Acceptance isn’t far off.
It was also fascinating to see how cynical some Fleet Street veterans are about the possibilities of blogging. I suspect that a hundred years ago their great-grandfathers were telling everyone not to bother buying one of those noisy internal combustion thingummies. I don’t think blogging is the Second Coming, but one of the things I most like about it is that it’s starting to undermine the stultifying clubbishness of London journalism. The conversation is getting louder, and more interesting.
-Clive Davis, of The Times (London) and The Washington Times, amongst other publications, upon returning from tBBC’s first blogging bootcamp for journalists
"Dissemination of information is great, but how much of it is trustworthy? [Blogs] are an interesting phenomenon, but I don’t think they will be as talked about in a year’s time.”
-Mike Smartt, editor of BBC News Online, 25 March, 2003 (Yes, that’s the same BBC News Online that is now blogging, and reported a few days ago about ‘blog’ being the word of the year. Writing, wall - it’s on there.)
By the way, I really don’t understand why the press thinks there’s a browser war underway. The real war is between RSS and HTML. At the recent Gnomedex conference about 80% of the attendees said they were using a news aggregator. That’s a HUGE shift in behavior and has far deeper consequences than a browser choice does.
Mr Rather’s passing does not mean that the liberal orthodoxy is about to give way to a new conservative one. It means that all orthodoxies are being chewed up by a voraciously unpredictable news media, which is surely all to the good.
- Lexington, Dropping the anchorman, The Economist
If you dismiss blogging as the blatherings of the Internet elite, you will miss the most significant transformation in communications since the arrival of the Web.
-business and technology authority Chris Shipley, who we were delighted to have as a guest at tBBC’s Thanksgiving feast last night