The Big Blog Company is operating in an evolving territory. Right now, a lot of people are trying to figure out how to make money out of blogging. But where an individual blog may generate any revenue, it is more down to accident instead of a deliberate business model. For us, the focus is not on blogging for money, but on showing established, money-making businesses how blogging can help them to make themselves even more successful and profitable. That is why we decided to help companies to understand and use blogs and the blogosphere to cut out the middlemen in their communication with customers, markets and industry peers.