Category: individual

WEB PRESENCE

Web presence One of the things a blog is characterised by is the ease and speed with which non-technical employees…

INTERNAL BLOGS

Internal blogs Communication failures, interminable email trails, and the cc and bcc maze can bog down the best projects. A…

CRISIS BLOGS

Crisis blogs It is imperative to respond to a PR crisis as quickly as possible. This means operating inside the…

MAN BITES DOG

Man Bites Dog Man Bites Dog is based on the idea that ‘watchdog’ organisations – be they official regulators, private…

BRAND BLOGS

Brand blogs You know more about your company and your customers than anyone else. A blog can help you let…

WHY THE HIPPO

Business Hippos and Blogging Birds Perry de Havilland • Blogs & Blogging • Trends In January of 2002, I wrote an article called Bloggers: the…